JOSE CORDERO. FASHION PHOTOGRAPHER
Jose Cordero (Madrid, 1970) began to see the world through a camera in the mid-eighties. At the age of 20 he bought a Nikon F3 – his first adventure in 35 mm. It was a crush that was shared with his studies of dramatic arts at Cristina Rota’s school. But his true ambition was for photography. Working at the studios of Madrid ‘Daylight’ has perfected his technique of lighting and gained him experience in the world of fashion and advertising.
He collaborated as set assistant with a variety of fashion and advertising photographers such as, among others, Pepe Botella, Alejandro Cabrera and Michael Wright. There he met Paco Navarro, a renowned fashion photographer, with whom he worked for five years. Alongside Navarro he developed his professionalism and discovered the work of those who have become his referees: Richard Avedon, Irving Penn, Herb Ritts and Bruce Weber.
In 1995 began his solo career as a professional. Major Spanish models of the nineties have posed in front of the lens of his Hasselblad in their early careers, such as: Nieves Alvarez, Martina Klein, Judith Mascó or Esther Cañadas. His fashion shoots and portraits of celebrities from the world of sport, music and film have appeared in Elle, Rolling Stone, La Mirada, Downtown, AR and Ragazza and others. All his works are characterised by a particular pursuance of light.
Jose Cordero now lives in Marbella, Málaga.
“…a lot of photographers think that if they buy a better camera they’ll be able to take better photographs. A better camera won’t do a thing for you if you don’t have anything in your head or in your heart.”
Arnold Newman (1918-2006).